New eCommerce and portfolio website

Greg Lashmar is an artist based in Essex

Walton on the Naze, Essex

Greg lives on the beautiful North Essex coast at Walton on the Naze, just moments from the sea. There are sandy beaches, hundreds of beach huts and the Hamford Backwaters, and he gets so much inspiration from his local surroundings.

Working primarily in watercolour, coloured pencil and pen & wash his work takes in a wide variety of subjects; from animal portraits, landscapes, seascapes, village and town scenes, to the occasional portrait too.

The Brief

Greg approached us to discuss how we might be able to replace the basic website he’d built using the tool offered by his hosting company. He was finding the features very limiting and wanted more creative freedom over the style, function and form of his site.

  • Create a new eCommerce platform
  • Allow me to manage my own eCommerce store to list new artworks as and when I create them
  • Create a visually stunning website that suits my business and style
  • Allow me to list and manage events

The Solution

We developed a new eCommerce platform using WordPress and WooCommerce to meet the basic project requirements.

The site UI was designed to support the very creative nature of his work, and we included everything Greg needed to sell his artwork pieces, prints and postcards online.

We also built in the ability for Greg to manage event listings for his lectures, exhibitions and classes.


Aaran at lovehtml comprehensively redesigned my existing website to make it more user-friendly and efficient to manage, showcasing my artwork to the best effect. His professional working knowledge is second to none and his willingness to smooth out the smallest detail is very much appreciated.

Fast, reliable and efficient service – I can recommend lovehtml without hesitation.

Greg Lashmar